Food & Beverage · TikTok Shop MY · Ads
▲50%
ROI
Marketplaces, creators, livestream, ads and data — run as one growth engine for brands across TikTok Shop, Shopee, Lazada and Shopify.
Clients supported
SMEs helped
Team members
Markets · MY & SG
Social Commerce & Growth Infrastructure · Malaysia · Singapore
Results
Food & Beverage · TikTok Shop MY · Ads
▲50%
ROI







Who we are
Genii Commerce is a social commerce and growth infrastructure partner for brands in Malaysia and Singapore. We started in 2023 with a founder and one client — who is still with us today. Now we support 100+ clients, have helped 1,000+ SMEs and run a 30+ strong team, as we step into AI-powered commerce.
Our story →2023
1
client
Founder + first client — still with us today.
2024
10
clients
3-person team · first major brand · launched livestream.
2025
50+
clients
Own studio · expanded to Singapore · affiliate network.
2026
100+
clients
1,000+ SMEs helped · 30+ team · stepping into AI-powered commerce.
What we do
Also: merchant & Seller Centre training, ads, affiliate, livestream and content training, and other media buying.
01
Shop setup, store management, product listing and optimisation.
02
UGC, short videos, creator sourcing, affiliate recruitment and sample strategy.
03
Host recruitment and training, scheduling, hooks, vouchers and live ads.
04
TikTok Ads, GMV Max, Shopee & Lazada Ads, Meta media buying, ROAS analysis.
05
Marketplace analytics, AI-assisted strategy, AI content and workflow automation.
Categories we serve
What our clients say
Genii runs our marketplace stores, ads, affiliates and content as one team, and they keep fine-tuning performance week after week. It feels like having our own in-house e-commerce team.
Brand ownerConsumer electronics · Malaysia
From daily shop operations to campaigns and livestreams, Genii handles it all for us. Our content, ads and affiliates finally work together instead of separately.
Brand founderConsumer brand · Malaysia
Genii connected us with the right creators and ran an exclusive creator livestream for our brand, while also managing our affiliates and marketplace operations. That lets us focus on the product.
Brand ownerF&B · Singapore
The Genii ecosystem
Six arms, one connected commerce ecosystem. Commerce, Live, Creator, Media and AI are operating today; Labs is coming next.
Genii
Marketplace & social commerce operations.
Genii
Livestream commerce: hosts, studio and live operations.
Genii
Creator and affiliate network, including Xiao Hong Shu (RedNote).
Genii
Content and media: short-form video, UGC and paid media.
Genii
AI-powered commerce: AI-assisted strategy, content and automation.
Genii
New ideas, formats and pilots before they become services.
Suggested description — to be confirmed
One connected commerce stack
Contact